I am getting used to the site and can live with it, but to be honest, I see no advantages for the club member. It seems the only advantage is that it allows the use of the annoying popups (Although that is an advantage to the site owner since it probably increases his profit margin.)
I dislike the fact that only part of the poster's location is shown, usually only the city but not the state or province (Doesn't seem to have affected mine, however.) Also, the format keeps changing so it is difficult to see whether a posting is previously viewed or not.