View Poll Results: Do you get the visual jabs?
- Voters
- 43. You may not vote on this poll
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I just don't get it!
8 18.60% -
I get it, but think it's dumb.
20 46.51% -
I get it, and think it's very cute.
12 27.91% -
I anin't got no soul.
3 6.98%
Thread: Lookin' for market reaction...
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08-01-2010 03:55 PM #12
You guys reactions are cracking me up!
Actually, I think the commercial is very creative and filled with symbolism. First, the characters are all hamsters (rats) symbolic of the human race (rat race). The "hero" characters break out as "gangsta rats" who don't wanna be stuck on the wheel in the cage driving a car with all the flare of a toaster, washing machine or cardboard box. They've found a car with "soul" i.e. the Kia Soul, which in their view, let's them navigate the "rat race" with a little style & pinache. The choice of using a rap song which is familiar to most of their targeted demographic allows them to make their point comparing the cool with the uncool while staying on a budget.
I think it's great! Yo! JMHO"It is not much good thinking of a thing unless you think it out." - H.G. Wells
On a bitterly cold winter morning a husband and wife were listening to the radio during breakfast. They heard the announcer say, "We are going to have 8 to 10 inches of snow today. You must park...
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